Performance Digital Marketing & Growth Strategy
Multi-channel digital marketing, search engine optimization (SEO), performance advertising, conversion rate optimization, and brand growth.
Duration
8 Weeks
Delivery Format
Campaign-Led Practical Labs
Prerequisites
Entrepreneurs, marketing professionals, business owners, and career seekers.
Curriculum Overview
This course is hands-on: most of the time goes into building working systems rather than lectures.
Core Competencies & Modules
Module 1: Technical & On-Page Search Engine Optimization (SEO)
Lecture, worked example and an assessed coding assignment.
Module 2: Pay-Per-Click Advertising (Google Ads, Search, Display & Video)
Lecture, worked example and an assessed coding assignment.
Module 3: Social Media Marketing & Meta Ads (Instagram, LinkedIn, Facebook)
Lecture, worked example and an assessed coding assignment.
Module 4: Web Analytics (Google Analytics 4), Funnel Tracking & Conversion Optimization
Lecture, worked example and an assessed coding assignment.
Module 5: Content Marketing Strategy, Email Automation & Brand Positioning
Lecture, worked example and an assessed coding assignment.
Certificate
Participants who complete all module assessments will receive a Radiece Program Completion Certificate.
Registration Status
Open for Enquiry
No batch scheduled yet. Batches open once enough interest is registered